About me

Creative director and branding professional.

The following provides more background information about my experience and skills gained over a 20+ year design career.

Overview

I am an award-winning creative director and branding professional with nearly 20 years experience of managing branding frameworks to deliver design solutions for a wide range of projects, from internal communications through to global branding and acquisition brand integration.

My full-time experience includes developing visual identities for a range of companies, from start-up initiatives to global organisations. Throughout the course of my career I have worked on the brand transition of over 13 acquisitions, numerous joint ventures and the merger of two of the world's largest information providers.

In April 2020 I co-founded SmallGiants.agency, and have since helped build the company into a full service digital marketing agency with global clients and over 30 full-time employees. I have always worked across the spectrum of design medias, including printed collateral, digital, online and video content, data visualisation, infographics, presentations, campaigns and design for large spaces and conferences.

The following highlights some of the core skills and abilities I have developed over the course of my career, along with my employment and education history.

For more information or to obtain references, please contact me directly at

What I do

Capabilities and skills developed over a 20+ year career

Brand
identities
Content
structure
Data
visualistion
Art
direction
Marketing
templates
Web and
app design
Video
production
Event and
spacial design

Awards

Industry recognition across projects.

Web Excellence Awards

Advertising & Marketing / Branded Content

Design for the Who Rules The World influence index

Web Excellence Awards

Video design and creation in Sustainability

Creation of Wilshire Climate Change Video

Web Excellence Awards

Video creation in Banking & Finance

Creation of Wilshire Climate Change Video

Web Excellence Awards

Website design in Financial Services

Design for the Accelex marketing website

Employment

Full time design roles since 2002

SmallGiants.agency

Co-Founder and Creative Director

New York/Los Angeles

April '20 to present day

Co-Founder and Creative Director for a full service, award-winning digital marketing and design agency, currently numbering 30+ full time employees across design, development, advertising, social media and project management.

Building a team from scratch to create a full-service digital agency capable of delivering first rate design projects across all media. Providing creative direction across all client work and managing brand identities for multiple companies, from small start-ups to global organisations, and directly mentoring a team of nine designers while managing relationships with clients, partner agencies and suppliers to ensure seamless on-boarding and delivery, on-time and on-budget.

For examples of clients and projects, please visit smallgiants.agency

IHS Markit (now S+P Global)

Senior Design Manager

New York

June '16 to April '20'

Senior design lead, responsible for transitioning and aligning a new visual identity after the merger of Markit and IHS into a single global data company, including the development of new guidelines and the design of a temporary website to promote the merger and educate clients on the new value proposition.

Oversight and mentoring of designers across business lines, establishing procedures and workflows to ensure maintained standards.

Creative direction of various global events, including CERA Week, World Petrochemical Conference, Explore Energy, Sibos and Annual Customer Conferences.

Markit (now S+P Global)

Senior Designer

New York

Sep ‘13 to July ‘16

Head of Design for a global financial data organisation.

Defining the design strategy for the promotion of the company IPO in June 2014, from email communications and website updates to the creation of an animation for the NASDAQ display in TimesSquare, identity design for joint ventures (inc. KYC.com) and Annual Reports.

Creative direction for an updated version of the company website to align with the post-IPO offering, leading to a 25-30% increase in traffic and increased sales leads. Creation of a sales portal for the global intranet to enable better cross-team collaboration for sales teams. Creative direction of Annual Customer Conferences across multiple global locations. Design of mobile app for Loans trade settlement.

Leading a team of in-house designers and design contractors and providing direction on maintaining and developing the company brand.

Markit (now S+P Global

Senior Designer

London

Dec ‘07 to Sep ‘13

One of the founding members of the marketing team for a global financial information services startup.

Creation and implementation of company brand guidelines. Oversight of Java developers for corporate and client website components. Creation of guidelines to align client portals. Design integration for 7 acquisitions and two joint ventures. Management and distribution of global sales templates. HTML email designs. Rollout of global print procurement process.

McGregor-Boyall

Lead Designer

London

Sep '05 to Dec '07

Primary design contact for McGregor-Boyall and industry initiative ‘women in technology’. Managing relationships with external suppliers. Creative direction for campaigns across the London commuter network. Branding of regular client events. Design, maintenance and upkeep of three microsites and the company intranet.

Simmons + Simmons

Designer

London

Jul '04 to Sep '05

Working as a designer for a global law firm, implementing and maintaining the company branding guidelines across marketing and sales materials, from printed collateral to sales presentations.

PA News

Production Designer

London

Nov '02 to Jul '04

Working as a production designer/sub-editor for the UK’s leading provider of multimedia content and services. Proof-reading and content-editing. Design, production and submission of page-ready layouts for regional and national newspapers. Daily updates to the company website.

Technical skills

Software applications and languages

Photoshop

Illustrator

Indesign

Figma

Adobe XD

After Effects

HTML

CSS

JQuery

Webflow

PowerPoint

Word

Past and present partners

Companies I've had the pleasure to work with.

View portfolio