Visual identity and design system for a New York-based financial data firm.

Accelex required a full overhaul of their visual identity to help them stand out in a crowded market, from concept development through to design and execution of all sales and marketing materials.

Visual identity

Development of a new visual language, including full branding guidelines.

Website redesign

Website architecture, design and animations.

Event materials

Event and trade show materials to align with the new brand.

Brochure materials

Printed materials for events and client meetings.

Marketing and promotion

Applying the brand in large spaces and advertising.

Stationery and materials

Extending the brand through corporate communication materials.

Then and now

Drag the line to compare where we started to see how far we've come.

Color B/W

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Visual identity and design system for a London-based financial data firm.