As Creative Director at Markit, I managed the design direction for these global events to extend the core Markit identity into a unique visual style that could be adapted across the regional event locations. This visual identity was carried across all event touchpoints, from smaller printed and promotional materials through to the design of entire reception desks, walkways, way-finding signage and large-scale stage designs, with close collaboration with product teams to create engaging and emersive product experiences for attendees to partake in.